Innovative product development for winning products

How will you shape your future product portfolio? How will you differentiate yourself from the competition? How will you best respond to customer and market needs and ensure customer satisfaction throughout the product life cycle? What level of customisation will you allow? What steps are you taking to reduce product and development costs and time-to-market in order to improve your competitiveness? And how do you ensure that your organisation, processes and systems are successful in the long term and on a sustainable basis? Our experts can help you with your strategic direction, the implementation of market requirements, functions and solution ideas in order to achieve both a competitive product and a competitive organisation.

Winning products are the result of modular product architectures and platforms - modular and standardised on the inside, rich in variants on the outside. As a manufacturer, you can maximise the reuse of technologies and components while reducing your costs, and your customers get "their" individual product.
We help you define your platform strategy, modularise and standardise the platform, and maximise variability to create optimised modular systems and configurable products. This includes harmonising your internal complexity with external diversity.

With this in mind, we bring together all disciplines involved in modularisation and standardisation - from market experts to hardware, software, mechanical and system developers, from model-based systems engineering (MBSE) specialists to supply chain, manufacturing and purchasing experts.

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Cost optimisation from procurement to carbon footprint:

We systematically unlock your potential along the entire value chain. We focus on product, investment and development costs, as well as the carbon footprint.

Our interdisciplinary approach includes AI-supported analysis, Cost & Carbon Manager (CCM), Life-Cycle Assessment (LCA), benchmarking, Design-to-Cost (DtC), tear downs, Should Cost Analysis and Cost Camps, among others.

Our experts have research and development (R&D) experience across all industry sectors. You can benefit from our expertise at all levels of your product development - be it product, solution or application lifecycle management. We provide the insight you need in order to be able to predict a rapid return on investment (ROI) in your environment. We can also help you establish end-to-end Configuration Lifecycle Management, and bring together relevant disciplines by designing and implementing digital twins in both operations and Building Information Modeling (BIM).

Strategic R&D planning plus digital upskilling: This is how we make your product development fit for AI-driven topics relating to all aspects of the Industry 4.0 strategy. We support you with digital product development, data analysis, machine learning, digital twins, social listening and agile methods such as co-creation and collaboration. The aim is to create a range of new digital services and to effectively add value to your existing product portfolio, for example by making intelligent use of the Internet of Things (IoT).

Our ESG study shows that ESG targets can only be achieved by optimising products and the value chain as a whole. We support you in this process - transparently and from end to end: from deriving concrete ESG targets at product level (specification), to assessing ESG progress (measurement), to identifying and prioritising ESG measures (management). Our METUS software solution makes this transparent - for all products and their variants - across the entire value chain. Together, we create the basis for reliable and, above all, sustainable decisions and products.

To achieve sustainable product success, the disciplines, especially around product management and the development organisation, must work together perfectly. We support you in aligning the organisation accordingly and optimising product development processes - on the path to more development productivity and shorter time to market, as well as numerous other benefits. Use cross-functional, agile development teams, digitised development processes and modern development tools to further increase your product development efficiency!

The Cost and Carbon Manager offers the possibility to carry out a well-founded analysis of the costs as well as the emissions in CO₂ equivalents (CO₂eq) for products. The tool follows the bottom-up approach to generate maximum transparency on all influencing factors of the process chain from purchasing to delivery. The product cost calculation of the Cost and Carbon Manager covers the essential use cases of companies. It is the ideal instrument to meet new customer awareness and the requirements for environmental standards with one's products. 

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The METUS software is the control centre for product decisions. It visualises dependencies, supports product optimisation and illuminates decisions. With multiple views, users can effectively coordinate all stakeholders along the added value chain. It facilitates collaboration and alignment between all relevant stakeholders to model and explore requirements, functions, product architectures, production systems, supply chain, and further perspectives onto a product.

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